Videos

Introduction to the ValueMap Process

What is a ValueMap? And how you create one.

Why Customer Values are key to a successful business strategy.

Explore many kinds of values, both good and bad.

The step by step process to building your ValueMap.

Once you have your ValueMap, how to refine or pivot.

How Covid creates problems, and opportunities for all businesses.

Find the important game changers with a ValueMap.

Plan for competitive responses to your strategy.

How Cruise America got a business strategy AHA!

A ValueMap illustrates Corporate Values as an advantage.

How Unilever creates a business advantage with its values.

What is Climate Change and What We Must Do, in 3 parts.